I’ve been playing around with calling it Depression 2.0. Others call it the Great Recession. But Jeff Jarvis, the author of my new favorite book, “What Would Google Do,” calls it a great restructuring. You’ve got to listen to the guy. His book is fantastic, and everything he says is terrifically interesting. The book isn’t really about Google, it’s about thinking about information and how it gets around and how you can provide it and consume it and make it work for you. It’s about becomming a platform.
All the old ways of doing things are dead, like the many many millions of trees the newspapers have killed since man became smart enough to print. My only disappointment is that he doesn’t have an English accent. Since he worked for the Guardian I thought he would. I should also mention that by linking to a video and showing it on this page, I and the organization that posted the video, are following the author’s teachings, one of which is “do what you do best and link to the rest.” But there’s a lot more than that. And also, in this case, he actually is talking to Google, and indeed arguing with them at one point about what they’re doing in China. This is long and thought provoking.
